products and services. I've written articles for national magazines, been featured in The New York
Times, held Director-level Marketing positions at three distinguished companies, and served as
President of a multi million dollar corporation. My diverse experience allows me to understand your
business from a variety of different perspectives, resulting in well-rounded, on-target marketing
consulting services.
Internet Marketing
As the Internet for Beginners Guide for About.com, I introduced the Internet to over 150,000 students
worldwide, through my Internet 101 online course. Well known for my strategic Internet Marketing Plans,
I have designed Online Affiliate Programs to improve reach and profitability, created E-Newsletters to
build brand awareness and promote a sense of customer community, set up Strategic Web Partnerships
to maximize growth potential, and written Search Engine friendly, on-target Web content to attract and
retain customers and clientele.
Traditional Marketing
From the grassroots marketing of a struggling animal shelter, to the product launch of a high end skin
care line, to a branding campaign positioning a travel nurse company as a "boutique," to generating
national publicity for a new entrepreneurial venture on a shoestring budget -- I've done it all, and then
some! On behalf of my clients, I've successfully collaborated with design teams from some of the most
prestigious advertising firms in the country, producing fantastic product packaging, brochures, ads, and
collateral pieces.
Creative
Freelance writing projects include ghostwriting features and speeches for a political candidate during the
year leading up to his reelection, writing and placing articles for a well-known ceiling fan company,
interviewing travel nurses to create their "first-person" accounts, and researching and writing about the
exciting world of car audio "Soundblaster" competitions!